It’s that time of year again! Parents are filling up retail stores buying back-to-school gear for their families – everything from pencils to backpacks to clothes are up for grabs. We know that this time of year can be hectic at first, but it often leaves parents with a little more free time during the day. As families edge their way back into routines, items that have come off the “to-do” list seem to creep back on.

This is a great time of year to market products and services that are family oriented. Whether you’re a travel agency, a tutoring agency or you sell products that families use, this is the right time of year to ramp up your marketing efforts. From back to school specials to fall savings campaigns, we are ready to help you capitalize during this time of year.

First, we recommend that you identify your market penetration, something that we can help you with! This will allow you to understand where you need to enhance your target marketing lists. Once you have determined the areas of opportunity, we can help you increase the size of your lists with relevant, targeted, high quality contacts that come from the most accurate databases in the industry.

Wondering what the best way is to target your clients? Check out our blog post on Increasing Your Opt-ins! This will help you understand how you can maximize your direct marketing efforts and engage new customers!

We are here to help you – contact us for a consultation to find out what we can do for your business!